A Flyer is one of the most economical ways to distribute an important announcements, promotions or advertising message. Flyers are usually created as a single, unfolded, one or two side printed glossy paper that is used to draw attention to an event, business, product, service or idea. The most effective flyers contain a very simple message and a call to action that can be conveyed quickly.
A flyer is generally printed on the 8.5” x 11” paper size to keep its cost low, though flyers can be created in any size that is easy to handle. Also, the printing is most commonly on one side of the paper, though many flyers are printed on both sides.
Depending on how you will use your flyer, it is sometimes referred to as a handbill, leaflet, insert or circular. Flyers are commonly distributed wherever customers or people may gather at any event, such as at a trade show or other popular venue. Also, flyers can be folded and tabbed as a self-mailing piece or enclosed in an envelope or local or national paper. Flyers can be printed in any ink color, though full-color printing is the most popular since the purpose of a flyer is to get noticed and read.
Let Digital Signs & Printing assist with your next Flyer project, contact us for any size or type of Flyer you may need!